Your customers are constantly on their phones. Your message should be too.

WhatsApp Business API · Official Access

WhatsApp Business Messaging

Reach customers on Australia's most-used messaging platform with rich interactive messages — images, buttons, lists, and documents — via the official WhatsApp Business API.

Getting started requires a brief setup conversation with our team.

Official WhatsApp at business scale

Over 2 billion people use WhatsApp globally, and millions of Australians check it every day. The WhatsApp Business API gives your organisation official, verified access to that channel — so you can send messages your customers will actually see.

Unlike the free WhatsApp Business App, the API lets you send at scale, automate message flows, deliver rich media, and manage all inbound conversations in a shared team inbox — with full integration into your existing systems.

MessageWorks handles the onboarding, template submission, and technical setup. You get a fully managed WhatsApp channel without the complexity of dealing directly with Meta.

  • Official Meta-verified WhatsApp Business Account
  • Rich messages with images, buttons, lists, and documents
  • Pre-approved message template library
  • Shared team inbox for customer service conversations
  • Automated flows triggered by your system events
  • Secure, compliant opt-in management

What businesses use WhatsApp Business API for

Rich, interactive messaging that goes beyond what SMS can offer — for every customer touchpoint.

Customer Service Conversations

Handle support queries in a shared team inbox. Multiple agents can collaborate on WhatsApp conversations without customers ever knowing.

Order Confirmations & Delivery Tracking

Send rich order confirmations with product images and live delivery status updates — all via WhatsApp where customers already are.

Appointment Booking & Reminders

Confirm bookings with interactive buttons (Confirm / Reschedule / Cancel) and send automated reminders before each appointment.

High-Value Sales Follow-Ups

Reach warm leads with personalised rich messages including images, documents, and call-to-action buttons — when email just isn't getting opened.

Document & Invoice Delivery

Send PDFs, invoices, contracts, and other documents directly via WhatsApp. Customers receive them instantly without navigating a portal.

Interactive Product Catalogues

Showcase products with images and list messages that let customers browse and select items without leaving the conversation.

How we get you live on WhatsApp

WhatsApp API setup is a guided process — our team handles the complexity so you don't have to.

01

Talk to our team

WhatsApp Business API requires an official onboarding process. Our team handles the verification and setup of your WhatsApp Business Account — we'll guide you through every step.

02

Create approved message templates

Outbound messages to customers require Meta-approved templates. We help you craft and submit templates for common use cases — notifications, reminders, confirmations — and get them approved quickly.

03

Send rich messages to opted-in customers

Once live, send messages with images, videos, buttons, and lists to customers who have opted in. Schedule campaigns or trigger automated flows based on your system events.

04

Manage replies in your shared team inbox

Inbound replies flow into your shared MessageWorks inbox. Assign conversations to team members, add notes, and resolve threads — just like a helpdesk, but in WhatsApp.

FAQ's

What you need to know about WhatsApp Business API before getting started.

Ready to add WhatsApp to your customer communications?

Getting started requires a brief onboarding conversation with our team. We'll walk you through everything and have you live faster than you'd expect.

$15/month add-on · One-time setup fee $90 · See full pricing